{"id":23299,"date":"2023-02-15T13:41:49","date_gmt":"2023-02-15T12:41:49","guid":{"rendered":"https:\/\/lifelonghearing.com\/?p=23299"},"modified":"2025-04-17T04:45:07","modified_gmt":"2025-04-17T04:45:07","slug":"med-el-viden-slavi-kulate-narozeniny","status":"publish","type":"post","link":"https:\/\/lifelonghearing.com\/cs\/med-el-viden-slavi-kulate-narozeniny\/","title":{"rendered":"MED-EL V\u00edde\u0148 slav\u00ed kulat\u00e9 narozeniny!"},"content":{"rendered":"

MED-EL V\u00edde\u0148 letos slav\u00ed 30. v\u00fdro\u010d\u00ed sv\u00e9ho zalo\u017een\u00ed. geh\u00f6rt.gelesen hovo\u0159il s DI Ewaldem Thurnerem, oblastn\u00edm mana\u017eerem pro V\u00edde\u0148<\/h1><\/div>
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Prvn\u00ed kochle\u00e1rn\u00ed implantace ve V\u00eddni se uskute\u010dnila 16. prosince 1977. Jak do\u0161lo k zalo\u017een\u00ed spole\u010dnosti MED-EL V\u00edde\u0148 o v\u00edce ne\u017e 15 let pozd\u011bji?<\/h3>\n

Doz. DI Dr. Ingeborg Hochmairov\u00e1, tehdy Ingeborg Desoyerov\u00e1, a Prof. Dr. Erwin Hochmair pracovali na Institutu pro v\u0161eobecnou elektroniku na Technick\u00e9 univerzit\u011b ve V\u00eddni. Tam spole\u010dn\u011b s Prof. Dr. Kurtem Burianem z L\u00e9ka\u0159sk\u00e9 univerzity ve V\u00eddni vyvinuli prvn\u00ed v\u00edcekan\u00e1lov\u00fd mikroelektronick\u00fd kochle\u00e1rn\u00ed implant\u00e1t, kter\u00fd byl poprv\u00e9 implantov\u00e1n v roce 1977. Brzy pot\u00e9 Erwinu Hochmairovi zavolali z univerzity v Innsbrucku. Man\u017eel\u00e9 Hochmairovi se p\u0159est\u011bhovali do Tyrolska a v roce 1989 zalo\u017eili v Innsbrucku spole\u010dnost MED-EL.<\/p>\n

V roce 1993, tedy p\u0159esn\u011b p\u0159ed 30 lety, byl t\u00fdm CI v Univerzitn\u00ed nemocnici ve V\u00eddni znovu zformov\u00e1n s dne\u0161n\u00edm prim\u00e1\u0159em Prof. Dr. Wolfgangem Gst\u00f6ttnerem a Prof. Dr. Wolf-Dieterem Baumgartnerem. Ambic\u00ed v\u011bdeck\u00e9ho t\u00fdmu bylo d\u00e1le rozv\u00edjet v\u00fdzkum kochle\u00e1rn\u00ed implantace. To a vynikaj\u00edc\u00ed centr\u00e1ln\u00ed poloha V\u00eddn\u011b p\u0159im\u011blo spole\u010dnost MED-EL k zalo\u017een\u00ed pobo\u010dky ve V\u00eddni. Stal jsem se tam klinick\u00fdm technikem odpov\u011bdn\u00fdm za obchod a na\u0161e kancel\u00e1\u0159 se nach\u00e1zela na adrese Simmeringer Hauptstra\u00dfe 111.<\/p>\n

Bylo p\u0159ijet\u00ed tohoto \u00fakolu spr\u00e1vn\u00fdm rozhodnut\u00edm?<\/h3>\n

Krom\u011b m\u00e9ho \"ano\" pro mou \u017eenu to bylo to nejlep\u0161\u00ed rozhodnut\u00ed v m\u00e9m \u017eivot\u011b!
\nJi\u017e b\u011bhem studia elektrotechniky na Technick\u00e9 univerzit\u011b ve V\u00eddni mi bylo jasn\u00e9, \u017ee bych svou profesn\u00ed kari\u00e9ru r\u00e1d nasm\u011broval sm\u011brem ke zdravotnick\u00e9 technice.<\/p>\n

N\u00e1hodou, a byla to \u0161\u0165astn\u00e1 n\u00e1hoda, jsem si p\u0159e\u010detl \"mal\u00fd inzer\u00e1t\" tehdy nezn\u00e1m\u00e9 firmy (zam\u011bstn\u00e1vala pouh\u00fdch deset lid\u00ed!). Zbytek \u0161el rychle. Po n\u00e1v\u0161t\u011bv\u011b spole\u010dnosti MED-EL v Innsbrucku, jej\u00ed\u017e elektrizuj\u00edc\u00ed v\u00fdrobky a lidi jsem tam mohl poznat, jsem se rychle a s p\u0159esv\u011bd\u010den\u00edm p\u0159esunul z v\u00fdchodu Rakouska do t\u00e9to tyrolsk\u00e9 spole\u010dnosti na z\u00e1pad\u011b.<\/p>\n

Brzy mi bylo jasn\u00e9, \u017ee budu studovat bu\u010f techniku, nebo medic\u00ednu. Dnes jsem si jist\u00fd, \u017ee rozhodnut\u00ed studovat elektrotechniku a MED-EL bylo dobr\u00e9 a spr\u00e1vn\u00e9. Ve sv\u00e9m nov\u00e9m zam\u011bstn\u00e1n\u00ed jsem na\u0161el smysl pro \u00fa\u010delnost, udr\u017eitelnost, slu\u017ebu lidem, kter\u00e1 zlep\u0161uje \u017eivot, a kolegy se siln\u00fdmi charaktery, kte\u0159\u00ed jsou p\u0159\u00e1tel\u0161t\u00ed a v\u017edy p\u0159\u00edm\u00ed a up\u0159\u00edmn\u00ed.<\/p>\n<\/div>

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Rok 1995 - v ji\u017e druh\u00e9 v\u00edde\u0148sk\u00e9 kancel\u00e1\u0159i MED-EL: Ewald Thurner (vlevo) spolu s tehdej\u0161\u00ed sekret\u00e1\u0159kou Stefani\u00ed C. a zakladatelem CIA Hansem Horakem. \u00a9soukrom\u00fd archiv<\/p><\/div>\n

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Jak\u00e9 byly nejd\u016fle\u017eit\u011bj\u0161\u00ed miln\u00edky za t\u011bchto 30 let?<\/h3>\n

Za\u010dali jsme v roce 1994 implant\u00e1tem COMBI 40. Ten ale zp\u016fsobil velk\u00fd rozruch u\u017e v roce 1993: Zcela novou strategii k\u00f3dov\u00e1n\u00ed p\u0159edem testovali u\u017eivatel\u00e9 z InnerAid. Jednalo se o americk\u00fd syst\u00e9m kochle\u00e1rn\u00edch implant\u00e1t\u016f, ve kter\u00e9m byl zvukov\u00fd procesor p\u0159ipojen perkut\u00e1nn\u011b, tj. p\u0159es k\u016f\u017ei pomoc\u00ed z\u00e1str\u010dky, k velmi jednoduch\u00e9mu implant\u00e1tu - podobn\u011b jako se dodnes pou\u017e\u00edvaj\u00ed implant\u00e1ty s kostn\u00edm veden\u00edm od n\u011bkter\u00fdch v\u00fdrobc\u016f.<\/p>\n

V t\u00e9 dob\u011b to bylo praktick\u00e9, proto\u017ee u\u017eivatel\u00e9 syst\u00e9m\u016f InnerAid jako prvn\u00ed vyzkou\u0161eli strategii CIS, kterou vyvinul americk\u00fd profesor Dr. Blake S. Wilson: Sluchov\u00fd nerv byl stimulov\u00e1n v\u00edce ne\u017e 800 impulsy za sekundu na kan\u00e1l! Tito u\u017eivatel\u00e9 syst\u00e9mu InnerAid prok\u00e1zali porozum\u011bn\u00ed \u0159e\u010di daleko za hranicemi v\u0161eho, co bylo doposud zn\u00e1mo d\u00edky nov\u00e9 strategii k\u00f3dov\u00e1n\u00ed zaveden\u00e9 spole\u010dnost\u00ed MED-EL.<\/p>\n

Na univerzitn\u00ed klinice HNO ve V\u00eddni byl pacient jm\u00e9nem Josef K. P\u0159i nehod\u011b utrp\u011bl zlomeninu kosti p\u0159es oba hlem\u00fd\u017ed\u011b, co\u017e zp\u016fsobilo, \u017ee n\u00e1hle ztratil sluch. Byl prvn\u00edm kandid\u00e1tem na CI, kter\u00e9mu profesor Gst\u00f6ttner a profesor Baumgartner v dubnu 1994 ve V\u00eddni implantovali nov\u00fd p\u0159\u00edstroj COMBI 40 se strategi\u00ed CIS. B\u011bhem aktivace se profesor Baumgartner zeptal s dobr\u00fdm p\u0159\u00edzvukem a pomalu: \"Pane Josefe K., rozum\u00edte mi?\" Odpov\u011bd\u011bl spont\u00e1nn\u011b a viditeln\u011b p\u0159ekvapen\u011b: \"Ano, samoz\u0159ejm\u011b, \u017ee v\u00e1m rozum\u00edm. Proto jste m\u011b p\u0159ece operoval!\" (N\u011bmecky: \"Ja freilich versteh\u00b4 i\u00b4 Ihna. Ihr habt's mi jo deswegen operiert!\"). Toto spont\u00e1nn\u00ed porozum\u011bn\u00ed \u0159e\u010di pomoc\u00ed CI bylo v t\u00e9 dob\u011b senzac\u00ed.<\/p>\n

Se zaveden\u00edm t\u00e9to nov\u00e9 technologie se popt\u00e1vka po kochle\u00e1rn\u00edch implant\u00e1tech dramaticky zv\u00fd\u0161ila. V d\u016fsledku toho jsem v prvn\u00edch letech sv\u00e9ho p\u016fsoben\u00ed ve spole\u010dnosti MED-EL cestoval po cel\u00e9m sv\u011bt\u011b a nav\u0161t\u011bvoval kliniky a pacienty.<\/p>\n

Toto obdob\u00ed se t\u00e9m\u011b\u0159 shodovalo s otev\u0159en\u00edm v\u00edde\u0148sk\u00e9 pobo\u010dky spole\u010dnosti MED-EL. Byly od t\u00e9 doby n\u011bjak\u00e9 dal\u0161\u00ed miln\u00edky?<\/h3>\n

Nov\u00fd implant\u00e1t COMBI 40 byl skute\u010dn\u00fdm hitem. Dal\u0161\u00ed velk\u00fd \u00fasp\u011bch n\u00e1sledoval o pouh\u00e9 dva roky pozd\u011bji s v\u00fdrazn\u011b vylep\u0161en\u00fdm implant\u00e1tem COMBI 40+. Na\u0161i konkurenti je\u0161t\u011b st\u00e1le zpracov\u00e1vali neuv\u011b\u0159iteln\u00fd \u00fasp\u011bch implant\u00e1tu COMBI 40 a my jsme ji\u017e navazovali dal\u0161\u00ed generac\u00ed. S implant\u00e1tem COMBI 40+ se n\u00e1m poda\u0159ilo zv\u00fd\u0161it po\u010det kan\u00e1l\u016f na dvan\u00e1ct a celkem 18 000 impuls\u016f. O 50 procent vy\u0161\u0161\u00ed technick\u00fd v\u00fdkon! T\u00e9to technologii jsme v\u011b\u0159ili a n\u00e1\u0161 t\u00fdm byl velmi dynamick\u00fd, proto jsme ji zavedli tak rychle. A v\u00fdsledky n\u00e1m daly za pravdu!<\/p>\n

Dal\u0161\u00edm krokem bylo p\u0159edstaven\u00ed prvn\u00edho BTE procesoru s rychlou strategi\u00ed CIS. Jednalo se o prvn\u00ed \u0159e\u010dov\u00fd procesor, kter\u00fd p\u0159e\u0161el z kapesn\u00edho form\u00e1tu na form\u00e1t za uchem! TEMPO+ byl uveden na trh v New Yorku v roce 1999. Dal\u0161\u00ed technologick\u00fd v\u00fdvoj n\u00e1sledoval postupn\u011b. Ve\u0161ker\u00e9 inovace samoz\u0159ejm\u011b poch\u00e1zely z na\u0161eho v\u00fdvojov\u00e9ho odd\u011blen\u00ed v Innsbrucku. Miln\u00edky v\u0161ak nastaly i pro na\u0161i v\u00edde\u0148skou pobo\u010dku. Dod\u00e1vaj\u00ed n\u00e1m pot\u0159ebn\u00fd v\u00edtr do plachet pro na\u0161i pr\u00e1ci.<\/div>\n<\/div>

Ohl\u00ed\u017e\u00edte se krom\u011b nov\u00fdch technologi\u00ed i za dal\u0161\u00edmi d\u016fle\u017eit\u00fdmi kroky?<\/h3>\n
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Sou\u010dasn\u00fd, \u010d\u00e1ste\u010dn\u011b kompletn\u00ed t\u00fdm MED-EL V\u00edde\u0148 se sv\u00fdm \u0161\u00e9fem Ewaldem Thurnerem. \u00a9soukrom\u00fd archiv<\/p><\/div>\n

Velmi d\u016fle\u017eit\u00e1 byla ur\u010dit\u011b prvn\u00ed v\u011bdeck\u00e1 publikace profesora Gst\u00f6ttnera a profesora Baumgartnera z roku 1997, kter\u00e1 prok\u00e1zala, \u017ee pro sluch je rozhoduj\u00edc\u00ed vrchol hlem\u00fd\u017ed\u011b, tedy \u0161pi\u010dka hlem\u00fd\u017ed\u011b ve vnit\u0159n\u00edm uchu.<\/div>\n
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Na druhou stranu bylo velmi d\u016fle\u017eit\u00e9 i prvn\u00ed pracovi\u0161t\u011b ve V\u00eddni, kter\u00e9 bylo zam\u011b\u0159eno na pacienty. Rychle jsem si uv\u011bdomil, \u017ee pot\u0159ebuji b\u00fdt bl\u00ed\u017ee pacient\u016fm. Toho jsem mohl nejl\u00e9pe dos\u00e1hnout um\u00edst\u011bn\u00edm v bl\u00edzkosti kliniky. S kancel\u00e1\u0159\u00ed na W\u00e4hringer Stra\u00dfe 6 se n\u00e1m poprv\u00e9 poda\u0159ilo nab\u00eddnout i osazov\u00e1n\u00ed CI p\u0159\u00edmo na m\u00edst\u011b.<\/div>\n
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Od t\u00e9 doby k n\u00e1m z\u00e1kazn\u00edci p\u0159ich\u00e1zej\u00ed a odch\u00e1zej\u00ed z na\u0161\u00ed kancel\u00e1\u0159e. V\u00e1\u017e\u00edme si kontaktu s jednotliv\u00fdmi u\u017eivateli a r\u00e1di udr\u017eujeme kontakt se sv\u00e9pomocn\u00fdmi skupinami. Zejm\u00e9na spole\u010dn\u011b se sdru\u017een\u00edm CIA - Cochlea Implantat Austria bychom cht\u011bli b\u00fdt u\u017eivatel\u016fm a posti\u017een\u00fdm k dispozici: poctiv\u011b a otev\u0159en\u011b informovat a spolehliv\u011b doprov\u00e1zet. Nap\u0159\u00edklad na ka\u017edoro\u010dn\u00edch Letn\u00edch dnech CIA. U\u010d\u00edme se tam nov\u00fdm v\u011bcem, nahl\u00ed\u017e\u00edme do emocion\u00e1ln\u00edho sv\u011bta rodi\u010d\u016f d\u011bt\u00ed s implant\u00e1ty a p\u0159\u00edmo vid\u00edme fantastick\u00fd v\u00fdvoj d\u011bt\u00ed s CI - rok po roce. Nav\u0161t\u011bvuji tuto akci opravdu r\u00e1d - u\u010d\u00edme se od sebe navz\u00e1jem a p\u0159itom si spole\u010dn\u011b hrajeme a bav\u00edme se. Mysl\u00edm, \u017ee pr\u00e1v\u011b tato bl\u00edzkost k u\u017eivatel\u016fm je to, co n\u00e1s v MED-EL V\u00edde\u0148 odli\u0161uje.<\/div>\n

P\u0159ich\u00e1zej\u00ed u\u017eivatel\u00e9 CI st\u00e1le p\u0159\u00edmo do va\u0161\u00ed kancel\u00e1\u0159e?<\/h3>\n
P\u0159ed n\u011bkolika lety ji\u017e nebylo mo\u017en\u00e9 za\u010dlenit p\u0159\u00edmou p\u00e9\u010di o pacienty do ka\u017edodenn\u00ed rutiny na\u0161\u00ed kancel\u00e1\u0159e. V d\u016fsledku toho jsme v roce 2016 otev\u0159eli ZENTRUM H\u00d6REN ve F\u00fcrstengasse. Tam u\u017eivatel\u00e9 krom\u011b poradenstv\u00ed, technick\u00e9ho servisu a mont\u00e1\u017ee najdou i logopedickou podporu. T\u00edmto zp\u016fsobem se n\u00e1m poda\u0159ilo udr\u017eet bl\u00edzkost k z\u00e1kazn\u00edk\u016fm a je\u0161t\u011b roz\u0161\u00ed\u0159it z\u00e1kaznick\u00fd servis.<\/div>\n
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To je dal\u0161\u00ed p\u0159\u00edjemn\u00e1 vlastnost spole\u010dnosti MED-EL: jedn\u00e1me d\u016fsledn\u011b logicky. A \u017eijeme stejn\u011b s na\u0161imi z\u00e1kazn\u00edky, s na\u0161imi u\u017eivateli. D\u00edky tomu v\u00edme, co na\u0161e produkty dok\u00e1\u017eou - ale tak\u00e9 kde nar\u00e1\u017e\u00edme na jejich hranice. Toto \u00fazk\u00e9 naslouch\u00e1n\u00ed v\u00fdsledk\u016fm na\u0161ich u\u017eivatel\u016f je to, co n\u00e1s odli\u0161uje.<\/div>\n

Je logika u spole\u010dnosti MED-EL tak d\u016fle\u017eitou vlastnost\u00ed?<\/h3>\n
Ano, logicky! Jsme p\u0159ece high-tech spole\u010dnost!<\/div>\n
V podstat\u011b hled\u00e1me lep\u0161\u00ed cestu prost\u0159ednictv\u00edm rozs\u00e1hl\u00fdch studi\u00ed, \u010d\u00edm\u017e se sna\u017e\u00edme naj\u00edt malou v\u00fdhodu nebo mal\u00e9 zlep\u0161en\u00ed. Prost\u0159ednictv\u00edm t\u011bchto mnoha jednotliv\u00fdch krok\u016f to logicky vede ke zlep\u0161en\u00ed sluchu a pohodl\u00ed na\u0161ich u\u017eivatel\u016f.<\/div>\n
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V\u00fdvojov\u00fd t\u00fdm a veden\u00ed spole\u010dnosti uva\u017euj\u00ed p\u0159\u00edsn\u011b racion\u00e1ln\u011b. Jak jsem ji\u017e zm\u00ednil na za\u010d\u00e1tku, p\u0159i\u0161el jsem z V\u00edde\u0148sk\u00e9 technick\u00e9 univerzity. Technici maj\u00ed r\u00e1di logick\u00e1 rozhodnut\u00ed. Pouze v p\u0159\u00edpad\u011b, kdy jsou dv\u011b mo\u017enosti logicky pova\u017eov\u00e1ny za zcela rovnocenn\u00e9, m\u016f\u017ee b\u00fdt kone\u010dn\u00e9 rozhodnut\u00ed ovlivn\u011bno emocemi. D\u00edky t\u00e9to strategii jsme n\u00e1\u0161 syst\u00e9m implant\u00e1t\u016f vyvinuli a\u017e do dne\u0161n\u00ed podoby, a to v\u017edy na z\u00e1klad\u011b v\u011bdeck\u00fdch v\u00fdsledk\u016f.<\/div>\n
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To n\u00e1m v\u0161ak zp\u016fsobilo i marketingov\u00e9 probl\u00e9my, nap\u0159. dvan\u00e1ct elektrod se prod\u00e1v\u00e1 obt\u00ed\u017en\u011bji ne\u017e dvacet, ale pokud je fyziologicky lep\u0161\u00ed a m\u00e1 smysl pou\u017e\u00edvat dvan\u00e1ct p\u00e1r\u016f elektrod, pak se toho dr\u017e\u00edme. Tato d\u016fslednost n\u00e1m zajistila, \u017ee jsme mohli a m\u016f\u017eeme pokra\u010dovat ve v\u00fdvoji.<\/div>\n<\/div>
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\"\"\"Zjistil jsem, \u017ee moje nov\u00e1 role je smyslupln\u00e1, udr\u017eiteln\u00e1 a \u017ee lidem p\u0159in\u00e1\u0161\u00ed slu\u017ebu, kter\u00e1 jim zlep\u0161uje \u017eivot.\"<\/p>\n

\u00a9Philipp Hicker<\/p>\n<\/div><\/div><\/div><\/div>

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Jak se pak v\u00edde\u0148sk\u00e1 pobo\u010dka pro obsluhu m\u00edstn\u00edch z\u00e1kazn\u00edk\u016f stala v\u00edde\u0148skou oblast\u00ed?<\/h3>\n
P\u016fvodn\u011b jsem za\u010d\u00ednal jako technik. Tak\u017ee jsem se nestaral jen o kliniky a pacienty ve V\u00eddni - jak u\u017e jsem zm\u00ednil, od za\u010d\u00e1tku jako technik jezd\u00edm po cel\u00e9m sv\u011bt\u011b.<\/div>\n
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Rychle jsem si uv\u011bdomil, \u017ee vlastn\u011b nepot\u0159ebuji samostatn\u011b \u0159\u00edzen\u00e9 obchodn\u00ed odd\u011blen\u00ed. Zru\u0161il jsem pro n\u00e1s pozici prodejce. Jsem p\u0159esv\u011bd\u010den, \u017ee pokud se prok\u00e1\u017ee u\u017eite\u010dnost implant\u00e1tu, pokud bude p\u0159i operac\u00edch v\u0161e spolehliv\u011b a dob\u0159e fungovat, pokud budeme jako technici poskytovat dobrou podporu a u\u017eivatel\u00e9 budou s implant\u00e1tem dob\u0159e sly\u0161et - pak k n\u00e1m p\u0159ijde i dal\u0161\u00ed pacient.<\/div>\n
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D\u00edky na\u0161emu poctiv\u00e9mu, p\u0159\u00edm\u00e9mu a prezen\u010dn\u00edmu zp\u016fsobu pr\u00e1ce s l\u00e9ka\u0159i a terapeuty, ve spojen\u00ed s p\u0159\u00edsn\u011b v\u011bdecky \u0159\u00edzen\u00fdm v\u00fdvojem, se jako firma t\u011b\u0161\u00edme vysok\u00e9 d\u016fv\u011bryhodnosti. To je pozad\u00ed pro roz\u0161\u00ed\u0159en\u00ed \"thurnersk\u00e9 oblasti\", jak se u n\u00e1s st\u00e1le \u0159\u00edk\u00e1, po\u010d\u00ednaje V\u00eddn\u00ed. Dnes zahrnuje nejen Rakousko, ale i zem\u011b st\u0159edov\u00fdchodn\u00ed Evropy (CEE) a jednotliv\u00e9 zem\u011b mimo ni.<\/div>\n
\n

V sou\u010dasn\u00e9 dob\u011b nab\u00edz\u00ed MED-EL \u0161irok\u00e9 portfolio v\u00fdrobk\u016f: Kochle\u00e1rn\u00ed implant\u00e1ty, syst\u00e9m EAS a implant\u00e1t mozkov\u00e9ho kmene, VIBRANT SOUNDBRIDGE a BONEBRIDGE. ADHEAR bez implant\u00e1tu letos slav\u00ed p\u00e1t\u00e9 narozeniny a v nab\u00eddce spole\u010dnosti MED-EL jsou i pasivn\u00ed st\u0159edou\u0161n\u00ed implant\u00e1ty.<\/p>\n

Jeden m\u016fj p\u0159\u00edtel, ORL chirurg, mi jednou \u0159ekl: \"Otologie b\u00fdvala pom\u011brn\u011b nudnou \u010d\u00e1st\u00ed medic\u00edny, kde se prov\u00e1d\u011bly jen drobn\u00e9 chirurgick\u00e9 z\u00e1kroky. Jemn\u00e1 manu\u00e1ln\u00ed pr\u00e1ce, ale bez v\u00fdrazn\u00fdch inovac\u00ed. Pak p\u0159i\u0161el MED-EL; od t\u00e9 doby se to opravdu rozjelo.\"<\/p>\n

Sou\u010dasn\u00e9 trendy podle m\u011b ud\u00e1v\u00e1 pl\u00e1novac\u00ed software OTOPLAN. Ukazuje, \u017ee dobr\u00fd za\u010d\u00e1tek pro budouc\u00ed u\u017eivatele CI za\u010d\u00edn\u00e1 na opera\u010dn\u00edm s\u00e1le. Individualizace, tj. p\u0159edb\u011b\u017en\u00e9 pl\u00e1nov\u00e1n\u00ed s vyu\u017eit\u00edm \u00fadaj\u016f o konkr\u00e9tn\u00edm pacientovi, je mo\u017en\u00e1 pouze tehdy, kdy\u017e chirurgov\u00e9 pomoc\u00ed syst\u00e9mu OTOPLAN p\u0159ed operac\u00ed vid\u00ed, jak lze implant\u00e1t optim\u00e1ln\u011b zav\u00e9st a p\u0159edev\u0161\u00edm, kde bude nakonec um\u00edst\u011bna CI elektroda. V tomto ohledu hraj\u00ed roli i dal\u0161\u00ed funkce, kter\u00e9 jdou ruku v ruce s optim\u00e1ln\u00edm postupem nasazov\u00e1n\u00ed.<\/p>\n

Technick\u00e9 vlastnosti, jako je k\u00f3dov\u00e1n\u00ed FineHearing, pokryt\u00ed cel\u00e9ho hlem\u00fd\u017ed\u011b a atraumatick\u00fd charakter elektrody, jsou cenn\u00fdmi jedine\u010dn\u00fdmi prodejn\u00edmi argumenty spole\u010dnosti MED-EL.<\/p>\n

Nicm\u00e9n\u011b i pasivn\u00ed sluchov\u00e9 implant\u00e1ty jsou fantastick\u00e9: dok\u00e1\u017eou pacientovi obnovit sluch ze dne na den! Bez osazen\u00ed, bez ni\u010deho; samoz\u0159ejm\u011b za p\u0159edpokladu, \u017ee ztr\u00e1ta sluchu je takov\u00e1, jak\u00e1 je indikov\u00e1na.<\/p>\n

Jak\u00e1 p\u0159ekvapen\u00ed chyst\u00e1te do budoucna?<\/p>\n

To, co p\u0159ich\u00e1z\u00ed od spole\u010dnosti MED-EL, je v odborn\u00fdch kruz\u00edch m\u00e1lokdy p\u0159ekvapiv\u00e9. Jak jsem ji\u017e \u0159ekl, v\u017edy postupujeme logicky. V tomto smyslu se t\u011b\u0161\u00edm na nadch\u00e1zej\u00edc\u00ed mal\u00e9 inovativn\u00ed kroky, kter\u00e9 v sou\u010dtu posunou velk\u00e9 v\u011bci pro na\u0161e u\u017eivatele, v souladu s na\u0161\u00edm mottem: \"Inovace podle tradice\". T\u011b\u0161\u00edm se na je\u0161t\u011b v\u011bt\u0161\u00ed chirurgickou p\u0159esnost podpo\u0159enou technologi\u00ed MED-EL. Napad\u00e1 m\u011b v\u00fdrok profesora Jana Helmse z N\u011bmecka: \"M\u016f\u017ee se st\u00e1t, \u017ee jako velmi zku\u0161en\u00fd chirurg dok\u00e1\u017eete \"v\u00edc\". Ale \u010dlov\u011bk m\u016f\u017ee u\u010dit jen to, co mohou pozd\u011bji bezpe\u010dn\u011b a p\u0159esn\u011b prov\u00e1d\u011bt moji dne\u0161n\u00ed studenti\". Tuto bezpe\u010dnost p\u0159i prov\u00e1d\u011bn\u00ed se sna\u017e\u00edme rozv\u00edjet pomoc\u00ed OTOPLANu, chirurgick\u00e9ho robota HEARO a dal\u0161\u00edch podobn\u00fdch za\u0159\u00edzen\u00ed.<\/p>\n

Budeme st\u00e1le p\u0159esn\u011bj\u0161\u00ed, budeme je\u0161t\u011b spolehliv\u011bj\u0161\u00ed, budeme st\u00e1le p\u0159ekvapovat nov\u00fdmi technick\u00fdmi vymo\u017eenostmi - ALE: m\u00e1m radost p\u0159edev\u0161\u00edm za d\u011bti, o kter\u00e9 dnes pe\u010dujeme, proto\u017ee budou vyr\u016fstat ve sv\u011bt\u011b sly\u0161\u00edc\u00edch a bude jim umo\u017en\u011bno \u017e\u00edt v\u0161emi smysly.
\nMimochodem, vrcholem roku 2022 pro m\u011b bylo, kdy\u017e m\u011b u\u017eivatel CI nau\u010dil hr\u00e1t na knofl\u00edkov\u00fd akordeon! D\u011bkuji ti, Heinzi!<\/p>\n<\/div>\n<\/div>

\"\"Sv\u011btov\u00fd den sluchu (neboli Mezin\u00e1rodn\u00ed den p\u00e9\u010de o sluch) je celosv\u011btov\u00fd den, kter\u00fdm Sv\u011btov\u00e1 zdravotnick\u00e1 organizace (WHO) spolu s n\u00e1rodn\u00edmi partnery upozor\u0148uje na prevenci a p\u00e9\u010di o sluch a na v\u00fdznam sluchu a jeho zachov\u00e1n\u00ed.<\/p>\n

Spole\u010dnost MED-EL se ka\u017edoro\u010dn\u011b v tento v\u00fdjime\u010dn\u00fd den mezin\u00e1rodn\u011b hl\u00e1s\u00ed ke sv\u00e9mu v\u00fdznamu, nebo\u0165 podle WHO je v sou\u010dasn\u00e9 dob\u011b na cel\u00e9m sv\u011bt\u011b posti\u017eeno ztr\u00e1tou sluchu 1,5 miliardy lid\u00ed a tento po\u010det rychle roste. V Rakousku je kolem 3. b\u0159ezna tomuto t\u00e9matu v\u011bnov\u00e1na pozornost v mnoha m\u00e9di\u00edch prost\u0159ednictv\u00edm r\u016fzn\u00fdch kan\u00e1l\u016f.<\/p>\n

M\u011bjte proto u\u0161i a o\u010di otev\u0159en\u00e9 a nenechte si uj\u00edt \u017e\u00e1dn\u00fd ze zaj\u00edmav\u00fdch p\u0159\u00edsp\u011bvk\u016f na d\u016fle\u017eit\u00e9 t\u00e9ma sluchu, kter\u00e9 WHO letos prezentuje pod heslem Sluch a p\u00e9\u010de o sluch pro v\u0161echny! Uskute\u010dn\u011bme tento sen!<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

MED-EL V\u00edde\u0148 letos slav\u00ed 30. v\u00fdro\u010d\u00ed sv\u00e9ho zalo\u017een\u00ed. geh\u00f6rt.gelesen hovo\u0159il s DI Ewaldem Thurnerem,<\/p>\n","protected":false},"author":2,"featured_media":31853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[470],"tags":[],"class_list":["post-23299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-veda"],"yoast_head":"\nMED-EL Vienna Celebrates Round Birthday! - Czech<\/title>\n<meta name=\"description\" content=\"MED-EL V\u00edde\u0148 letos slav\u00ed 30. v\u00fdro\u010d\u00ed sv\u00e9ho zalo\u017een\u00ed. geh\u00f6rt.gelesen hovo\u0159il s DI Ewaldem Thurnerem, oblastn\u00edm mana\u017eerem pro V\u00edde\u0148\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lifelonghearing.com\/cs\/med-el-viden-slavi-kulate-narozeniny\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MED-EL Vienna Celebrates Round Birthday! 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